New Innovative Business Lead (Manager/ Senior Manager)

Job Title: New Innovative Business Lead (Manager/ Senior Manager)
Location: Singapore
Industry: Sales & Client Management, Brand Management, Digital Marketing
Reference: JOB_001197
Contact Name: Esther Yeung
Job Published 07 Sep 2021


FocusCore is working with a growing insurer for a New Innovative Business Manager/ Senior Manager position to be based in Singapore. This is a newly created position for the business expansion in APAC. 

In the light of growing the digital partnerships in APAC, you will work very closely with regional teams to drive marketing funnel optimisation to generate new source of customer acquisition. This would include for example building go-to-market plans for innovative products/solutions, new campaigns, KPI assessment, as well as other R&D activities for startups for collaboration and investment for the company. Additionally, you will also lead new business from the online platform in the use of Martech, Adtech and other data analytics strategies.  

In order to be successful in your application, you should be have 7-15 years of experience in driving digital sales and marketing with extensive knowledge of funnel optimisation, UI/UX, SEO, A/B testing for campaigns. Experience in deals advisory with startup business would be an advantage.